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CHINA DIGITAL TECH PODCAST
Succeeding in China's massive consumer market.
Building the Community of the Future
September 28, 2023
We have a conversation with Jill Tang on building a community of fans and advocates that can help...
Simplifying a Brand's Social Media Management
December 1, 2022
We talk with Alex Li, CEO of KAWO – an enterprise SaaS social media management platform...
How Big Brands are Adapting to Data Rules in China
May 18, 2022
You've heard a lot about the new data rules in China. But what are big foreign brands...
Ep. 4 Building a Global Mobility Brand from China
January 2, 2022
If you live in China, you’ve surely seen NIU electric scooters everywhere, But fewer people know...
EP3: Product and Process Design in China - with Momo Estrella
April 2, 2020
We talk with Momo Estrella, Head of Digital Design at IKEA China. Momo was previously Senior...
EP2: KOL Marketing in China - with Elijah Whaley
March 19, 2020
We talk with the often-quoted authority on KOL marketing in China, Elijah Whaley, CMO at Parklu...
EP1: Digital Marketing in China - with Paul Lin
March 6, 2020
We talk with Paul Lin, long-time China resident and chair of the Marketing Committee at the...
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